Sunday, March 30, 2008

 

Chockstone Announces Credit and Debit Card Loyalty Identification Program for Merchants

Technology Enables Card Providers and Merchants to Offer Loyal Customers
Increased Savings and Real-Time Rewards Without the Bulk PORTLAND, Ore., March 31 /PRNewswire/ -- Chockstone Inc., A leading
loyalty selling and engineering supplier that enables merchandisers to change
customer behaviour to maximise gross and profitability, today announced
SingleSwipe(TM), a alone new designation programme that lets recognition and
debit card companies and merchandisers to bind merchandiser loyalty programmes to a
customer's existent recognition or debit entry entry card. With this new technology,
consumers can easily harvest the benefits of merchandiser rewards, promotional
offers and further savings, while slimming their billfold in the process. SingleSwipe enables merchandisers to construct loyalty programmes around recognition and
debit card game that consumers already transport in their wallets, path their
customers' penchants and purchase history and immediately supply savings
and promotional offerings that are most relevant to each individual customer. "This up-to-the-minute promotion additional purchases Chockstone's leadership
positions in both the loyalty and payments industries. Both consumers and
merchants win with SingleSwipe, which enable real-time payment and loyalty
program designation in a single transaction," said Jeff Lipp, chief executive officer of
Chockstone. "The primary drivers of this service -- speeding up the payment
process, eliminating the fuss factor for consumer engagement in a
rewards program, and lowering the overall cost of loyalty programmes --
improve the investing tax return that operators are experiencing through
electronic wages programs." Any branded card -- American Express, Discover, MasterCard, visa -- can
be used for SingleSwipe, assuming the merchandiser location accepts it as a
form of payment. Cardholders register their recognition or debit entry card(s) of
choice and usage that card for both payment and loyalty transactions. Chockstone keeps and procedures all information throughout its web and
platform in conformity with the Payment Card Industry (PCI) ordinances to
ensure the privateness of recognition card Numbers and dealing data. Merchants
can safely and effectively honor points or offering relevant publicities to
customers right at the point of purchase. "We are thrilled that Chockstone is launching this new engineering and
the chances it shows to heighten Tully's current loyalty program,"
said St Martin Walker, frailty president of selling and merchandising, Tully's
Coffee Corporation. "SingleSwipe have the possible to greatly simplify the
operational facet of launching and managing our loyalty program, allowing
Tully's to easily promote invitees to seek new merchandises and wages our most
loyal clients with even more than cost savings." Through a figure of different designation methods, including rewards
cards, personal telephone Numbers or recognition card information, Chockstone
provides prison guard solutions for merchandisers to plan and launch
highly-targeted point-of-sale (POS) publicities themselves through a
web-based Political Campaign Management Tool. To larn more than about the Chockstone
services provided at one of 46,000 merchandiser locations nationwide, travel to About Chockstone Chockstone is a loyalty selling and engineering company that enables
merchants to capture, understand and alteration client behaviour in order to
maximize invitee frequence and spend. Only Chockstone lets operators to
take action at the point of sale by integrating real-time analysis of guest
behavior with targeted promotions. Subway, Tully's Coffee and Tartan Pantry
are among the more than than 46,000 merchandiser locations using Chockstone's
innovative, proved loyalty platform to impact client behaviour and drive
profitability. Headquartered in Portland, Ore., Chockstone, Inc. is a
privately held corporation. For more than information, delight travel to
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